Evidence map›Paper›PMID 40941379›Full record

ArticleAnimals : an open access journal from MDPI2025

Measuring the Effectiveness of Both Cognitive and Emotional Forms of Instructional Videos Related to the Beef Industry.

Savannah Locke, Karen Hiltbrand, Katie Corbitt, Darcy Richburg, Gabriella Johnson, David Shannon, Soren Rodning, Jason Sawyer, Donald Mulvaney

Abstract read
PubMed Full text at PMC Publisher
In one paragraph

Article in Animals : an open access journal from MDPI, 2025. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Not yet cited in PubMed.

0numbers the graph read from it
0cells of the map it votes in
0citing papers in PubMed
–field-weighted citation impact
1 · What the graph read from it

What it found

Each row is one number read from the abstract, on the scale the paper reported it, with its interval. Left of the dashed line favours the treatment, right favours the comparator. Under each row is the sentence it came from. New to these charts? A ten-minute tutorial.

The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.

2 · The registry

The trial behind it

Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.

Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.

3 · Its place in the literature

Who cites it

0 citing papers in PubMed.

No citing paper in PubMed yet.

4 · The record

Corrections and comments

PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.

5 · Who and what money

Authors and funding

9 authors.

Savannah LockeDepartment of Animal Sciences, Auburn University, Auburn, AL 36849, USA.ORCID 0009-0008-4793-5598
Karen HiltbrandDepartment of Animal Sciences, Auburn University, Auburn, AL 36849, USA.
Katie CorbittDepartment of Animal Sciences, Auburn University, Auburn, AL 36849, USA.
Darcy RichburgCollege of Agriculture, Auburn University, Auburn, AL 36849, USA.
Gabriella JohnsonDepartment of Animal Sciences, Auburn University, Auburn, AL 36849, USA.ORCID 0009-0001-0536-9240
David ShannonDepartment of Education, Auburn University, Auburn, AL 36849, USA.
Soren RodningDepartment of Animal Sciences, Auburn University, Auburn, AL 36849, USA.ORCID 0000-0003-2128-9512
Jason SawyerDepartment of Animal Sciences, Auburn University, Auburn, AL 36849, USA.ORCID 0000-0001-5524-684X
Donald MulvaneyDepartment of Animal Sciences, Auburn University, Auburn, AL 36849, USA.

Funding

This research was partially funded by The 'Bolstering the Social Licensure of Agriculture-Discovery and Curation of Ag Issue Modalities' and 'A Sustainable, Efficient, Profitable Beef Pro-duction Future'. The APC was funded by the Department of Animal S Alabama Agricultural Experiment Station grant 2021-38420-34060 and USDA NIFA grant 13150146
6 · The paper itself

Abstract

With so many people becoming distanced from the world of agriculture, what is the best way to bridge the knowledge gap? Studies have shown that video messaging could be a key factor in lessening this gap. This study assessed the perceptions of young adults about animal agriculture and the effectiveness of emotional and cognitive videos featuring local farmers and industry experts to alter perception and build trust in the beef industry. An invitation to participate was sent to 10,000 Auburn University students, and responses were closed after 500 complete responses were received. Participants were directed to a Qualtrics (2022) survey with a 5-point Likert scale and open-ended questions. The questionnaire included opinions on animal welfare, the diet/health of red meat consumers, and environmental/sustainability aspects of the beef industry. After viewing one emotional and one cognitive video, each lasting four minutes, participants retook the survey. Data were analyzed using paired

Indexed as

animal welfarebeefdiet/healthenvironment/sustainabilityvideo

Identifiers

PMID40941379
PMCPMC12427230

What Socratic holds

Textmetadata
LicenceCC BY
Read underepoch 390

Registered trials

None linked

Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the Socratic graph.