Evidence map›Paper›PMID 41008142›Full record

ArticleFoods (Basel, Switzerland)2025

Motives Behind Dairy Product Purchasing Decisions Among Polish Doctors: An Age-Based Analysis.

Anna Goliszek, Sebastian Białoskurski, Agnieszka Komor, Anna Nowak, Aneta Jarosz-Angowska, Artur Krukowski, Katarzyna E Przybyłowicz, Katarzyna Staniewska, Aneta Dąbrowska

Abstract read
PubMed Full text at PMC Publisher
In one paragraph

Article in Foods (Basel, Switzerland), 2025. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 1 paper.

0numbers the graph read from it
0cells of the map it votes in
1citing papers in PubMed
–field-weighted citation impact
1 · What the graph read from it

What it found

Each row is one number read from the abstract, on the scale the paper reported it, with its interval. Left of the dashed line favours the treatment, right favours the comparator. Under each row is the sentence it came from. New to these charts? A ten-minute tutorial.

The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.

2 · The registry

The trial behind it

Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.

Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.

3 · Its place in the literature

Who cites it

1 citing paper in PubMed.

  1. Article
4 · The record

Corrections and comments

PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.

5 · Who and what money

Authors and funding

9 authors.

Anna GoliszekDepartment of Management and Marketing, Faculty of Agrobioengineering, University of Life Sciences in Lublin, Akademicka 13, 20-950 Lublin, Poland.ORCID 0000-0002-1915-3846
Sebastian BiałoskurskiDepartment of Management and Marketing, Faculty of Agrobioengineering, University of Life Sciences in Lublin, Akademicka 13, 20-950 Lublin, Poland.ORCID 0000-0002-0156-0750
Agnieszka KomorDepartment of Management and Marketing, Faculty of Agrobioengineering, University of Life Sciences in Lublin, Akademicka 13, 20-950 Lublin, Poland.ORCID 0000-0002-7532-3141
Anna NowakDepartment of Economics and Agribusiness, Faculty of Agrobioengineering, University of Life Sciences in Lublin, Akademicka 13, 20-950 Lublin, Poland.ORCID 0000-0003-1741-8692
Aneta Jarosz-AngowskaDepartment of Economics and Agribusiness, Faculty of Agrobioengineering, University of Life Sciences in Lublin, Akademicka 13, 20-950 Lublin, Poland.ORCID 0000-0002-4701-0818
Artur KrukowskiDepartment of Economics and Agribusiness, Faculty of Agrobioengineering, University of Life Sciences in Lublin, Akademicka 13, 20-950 Lublin, Poland.ORCID 0000-0001-6048-4332
Katarzyna E PrzybyłowiczDepartment of Human Nutrition, Faculty of Food Sciences, University of Warmia and Mazury in Olsztyn, Słoneczna 45f, 10-718 Olsztyn, Poland.ORCID 0000-0003-1061-8448
Katarzyna StaniewskaDepartment of Commodity Science and Food Analysis, Faculty of Food Science, University of Warmia and Mazury in Olsztyn, Pl. Cieszyński 1, 10-726 Olsztyn, Poland.ORCID 0000-0003-4416-7366
Aneta DąbrowskaDepartment of Dairy Science and Quality Management, Faculty of Food Science, University of Warmia and Mazury in Olsztyn, Oczapowskiego 7/8, 10-719 Olsztyn, Poland.ORCID 0000-0002-1069-6940

Funding

Minister of Science Republic of Poland MEiN/2023/DPI/2862
6 · The paper itself

Abstract

The aim of this article was to identify factors influencing the purchasing decisions of individual buyers represented by Polish doctors on the dairy product market, taking into account the demographic variable of the respondents' age. This article is based on a survey conducted among 201 Polish doctors using the CAPI (Computer-Assisted Personal Interview) method. The collected primary data was subjected to quantitative analysis, including both a description of general trends and the identification of differences in responses between distinct age categories of respondents, as well as the identification of hidden factor structures. Conducting a study with a group of doctors perceived as experts fills a research gap in the literature and makes an important contribution to the discussion on the factors shaping the purchasing behaviour of doctors as buyers. The research revealed differences in the assessment of the importance of motivators influencing purchasing decisions for dairy products between groups of doctors separated by age. Younger respondents (aged 27-44) attach greater importance to the influence of marketing activities at the point of sale and the health attributes of dairy products, while older respondents (aged 45 and over) attach greater importance to aspects related to trust and safety as well as consumer trends. Hidden (latent) factors influencing purchasing decisions in the surveyed age-based groups of doctors were also identified in comparison with the total number of respondents, and consumer segments were identified based on the similarity of factor profiles. The results of this study can be used both by companies in the dairy sector in the process of designing marketing strategies for dairy products and by institutions influencing public health.

Indexed as

age-based analysisbuyers’ segmentationdairy productsdoctors’ purchasing decisions

Identifiers

PMID41008142
PMCPMC12469002

What Socratic holds

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LicenceCC BY
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Registered trials

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Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the Socratic graph.